About me
Shereen Aggour is a Fractional CMO and Brand, Growth & Customer Experience Strategist with over 20 years of experience building brands, driving growth, and helping businesses scale.
She works with scaling businesses and startups, helping them build strong brands and, importantly, bring those brands to life. From positioning and value proposition to marketing, customer experience, operations, and culture, Shereen helps businesses operationalize their brand turning what they stand for into how they communicate, behave, deliver, and grow.
As a Fractional CMO, she works alongside leadership teams to connect brand, marketing, CX, and business strategy, identify growth opportunities, and build more integrated growth systems.
Alongside her consulting work, Shereen teaches Brand Strategy and mentors founders and startups, bringing real business challenges into the classroom and helping participants understand not only how strong brands are built, but how they are lived, experienced, and scaled.